IMPLEMENTATION & COACHING

AI METRIC

Automation and AI for Business Strategy,
Growth & Efficiency

We Plan · We Forecast · We Design · We Build · We Deliver

We help CEOs, leaders, and teams in construction, recruitment, and consultancy
implement AI that saves time, protects margin, and drives smarter decisions — without the jargon or the 12-month rollout.

of CEOs say their job depends on AI
0 %
Response time with AI search
< 0 min
of AI projects fail to deliver ROI
0 %
More likely to win with CEO AI buy-in
0 x

INDUSTRY STATS

The Numbers That Matter

These aren’t hypothetical. These are the realities your competitors are either solving with AI — or still
suffering from. Animated as a scrolling ticker on the live site.

0 %

of pre-construction teams say they repeat data entry across multiple systems before a project even starts on site.

0 %

of contractual disputes are lost or weakened due to poor contemporaneous records and disorganised project documentation.

0 %

of commercial staff report that automated CVRs and forecasting tools reduce reporting time by half and improve accuracy by up to 35%.

0 hrs/wk

is the average time a Quantity Surveyor spends simply locating the right document, data or drawing for themselves or colleagues.

0 hrs/wk

is the time the average Construction Director spends chasing project updates that a live dashboard would deliver in seconds.

0 %

of project managers say administrative overload is extending their working week, contributing directly to stress and burnout.

0 %

of MDs in SME construction firms say they lack a single, reliable view of business performance across all live projects.

0 x

faster candidate placement reported by recruitment firms using AI-assisted CV screening anddatabase reactivation.

THE PROBLEM

The AI Gap

Most companies know they should be using AI.
Few know where to start.
Even fewer implement it successfully.

AI Metric exists to close that gap.

CEO-Grade Stats

0 %

of construction CEOs see AI as critical to competitiveness, yet only 15% have moved beyond pilot stage. (McKinsey, 2025)

£ 0 T

in global productivity gains are available to the construction sector through AI and automation adoption. (WEF / BCG)

0 %

of CEOs have slowed AI rollout due to fear of errors, security risks, or lack of internal capability. (PwC CEO Survey)

“The companies that will dominate in the next decade are the ones investing in AI infrastructure today, not the ones still debating whether to start.”

— Satya Nadella, CEO, Microsoft

The gap isn’t knowledge — it’s execution. AI Metric provides the implementation roadmap, the technicalbuild, and the hands-on coaching to move your business from interest to impact in weeks, not years.

WHO WE HELP

Built for Every Level of Your Business

From the boardroom to the site cabin, AI Metric delivers measurable impact at every layer of your organisation. Here’s what changes for each.

For CEOs & Managing Directors

Think like Bezos. Operate like Musk. Decide like Buffett.

The most successful business leaders don’t succeed because they work harder than everyone else. They succeed because they’ve engineered their businesses to surface the right information, to the right person, at the right time. That’s what AI Metric builds for you.

What changes for you:

ROI: CEOs using AI Metric reclaim an average of 12 hours per week and make 40% fewer reactive decisions. The equivalent of adding a senior advisor — without the salary.

For Your Senior Leadership Team

Equip your senior team to deliver what the CEO actually needs

Your directors are your force multipliers. But most are buried in spreadsheets, chasing subcontractors for updates, and manually compiling reports that should write themselves.

ROI: Senior leaders report a 45% reduction in admin workload — approximately £75,000–£150,000 in recovered productive capacity per director per year.

For Your Teams & Employees

Get them off admin and back to the work that earns revenue.

The highest-ROI activities in construction, recruitment and consultancy are inherently human: building relationships, making experienced judgement calls on safety and quality, negotiating with subcontractors, spotting problems before they escalate. Every hour on admin is an hour stolen from value.

ROI: Across a team of 20, clients typically recover 150–250 productive hours per week — the equivalent of hiring 4–6 additional team members at zero salary cost

For Your Clients

Professionalism your clients can feel.

Your clients don’t care whether you use AI. They care about professionalism, responsiveness, accuracy and trust. AI Metric makes all four automatic.

ROI: Clients report a 28% improvement in satisfaction scores and 35% reduction in formal complaints within 12 months.

For Your Wider Workforce

Happier people. Fewer mistakes. Better outcomes.

AI Metric’s solutions elevate your workforce — giving operatives, supervisors and site teams tools that make their jobs easier, safer and more rewarding.

ROI: 22% improvement in staff retention and 31% reduction in rework costs within year one.

For Your Product & Service Offering

Build a better product with better information.

Whether you deliver buildings, recruit talent, or provide consultancy, AI Metric helps you build a smarter, more scalable product that commands higher margins and wins more work.

ROI: 18% improvement in win rates on competitive tenders and 25% increase in project throughput within 12 months.

SOLUTIONS

AI Systems That Actually Work

Not chatbots. Not gimmicks. Real automation built into the tools your team already uses — Microsoft 365, SharePoint, WhatsApp, and Outlook

FLAGSHIP

AI Site Record Solution

An always-on project commentary system that processes voice notes, photos, text and images into a structured, ISO 19650-compliant site record sheet. Access via browser on any device, generate site reports in seconds, and store all media on SharePoint in full naming conventions

How it works:
Extended capabilities:

ROI: Eliminates 5–8 hours per week of manual record-keeping per site manager. Estimated value: £200,000–£500,000 in reduced dispute exposure per project.

WHATSAPP SUITE

WhatsApp-Powered Project Intelligence

Your site teams already live on WhatsApp. Instead of fighting that, AI Metric turns it into your most powerful data capture tool. Four integrated solutions that transform every message, voice note and photo into structured, searchable, contractually valuable project intelligence.

WhatsApp Group Listener

AI silently monitors your designated project WhatsApp groups and extracts every decision, instruction,
progress update and issue raised — automatically logging them into your site record with timestamp, author
and context. The conversations that currently vanish into scroll-back become permanent, searchable,
auditable project documentation.

ROI: One captured WhatsApp instruction can be worth £50,000+ in a disputed variation. Clients report recovering evidence for 3–5 previously undocumented claims within the first month.

WhatsApp AI Assistant

Ask your project a question — via WhatsApp. “What was the agreed sequence for the curtain wall
installation?” “When did we last receive a delivery from Keller?” “What’s the current status of the roof works?”
AI Metric’s assistant searches your entire project knowledge base and replies instantly, right there in the
chat. No logging into systems, no searching SharePoint, no calling the office.

ROI: Saves 30–60 minutes per day per site manager in information retrieval. Equivalent to recovering a
full working day per week across a team of five.

WhatsApp Diary Builder

The frictionless site diary. AI Metric’s diary builder holds a natural conversation with your site manager or
supervisor via WhatsApp throughout the day — asking what happened, what’s changed, what’s coming
next. Every response is logged, structured and compiled into a comprehensive daily narrative. No forms. No
apps. No typing at 6pm after a 12-hour shift. Just a conversation that writes itself into a contractual-grade
record.

No more missed records. No more reconstructed diaries. No more “I can’t remember what happened
three weeks ago.” The diary writes itself while your managers manage the site.

ROI: Eliminates 45–60 minutes of daily diary writing per site manager. Creates a 4x more detailed
contemporaneous record than manual methods — the kind that wins disputes.

WhatsApp Report Builder

Generate polished, client-ready project reports directly from your WhatsApp-captured data. AI compiles
the week’s diary entries, group listener extracts and photo records into a formatted progress report —
complete with sections, summaries and RAG status indicators. Review, approve and send. What used to
take a PM four hours on a Friday afternoon now takes four minutes.

ROI: Saves 3–5 hours per project per week in report writing. For a contractor running 10 projects, that’s
30–50 recovered PM hours per week — worth £150,000+ per year

Intelligence & Search
Document Intelligence

AI reads, categorises and extracts critical data from contracts, specifications, drawings, tenders and
correspondence — in seconds. Your team asks questions in plain English and gets precise answers from
thousands of documents instantly.

ROI: Typical payback within 6–8 weeks. ~£50,000–£80,000 in recovered productivity per year

Private GPT — AI-Powered Search

Your own secure, company-trained AI assistant that searches your internal knowledge base, project files,
policies and historical data. No data leaves your environment. Fully GDPR-compliant.

ROI: Prevents knowledge loss. Valued at £30,000–£60,000/year for a mid-size contractor.

Vector Databasing & Semantic Search

This is the engine behind everything. Vector databasing transforms your unstructured project data — PDFs,
emails, drawings, meeting notes, specifications, RFIs, subcontractor correspondence — into a searchable,
AI-queryable knowledge engine that understands meaning, not just keywords.

How semantic search changes everything:

Traditional search finds the word you typed. Semantic search finds the answer you need. When a QS asks
“What did we agree about the roof specification change in July?”, semantic search doesn’t look for
documents containing those exact words — it understands the intent and retrieves the relevant meeting
minutes, email threads, drawing revisions and RFI responses, ranked by relevance, with source references.

ROI: Foundation technology that amplifies every other AI solution by 2–3x. Eliminates the single
biggest time-sink in construction: finding the right information. Valued at £40,000–£80,000/year in
recovered search time alone for a team of 15.

OCR & Document Processing

Convert scanned documents, handwritten notes, delivery tickets, plant returns and legacy paper archives
into searchable, structured digital data. But AI Metric goes far beyond basic OCR — our document
processing pipeline doesn’t just read text, it understands context, extracts structured data, and routes
information to where it needs to go.

Practical examples:

ROI: Eliminates 5–8 hours/week of manual data entry per site administrator. Invoice reconciliation
automation typically catches 3–8% in over-claims that would otherwise be paid unchallenged — on a
£5M subcontract, that’s £150,000–£400,000 recovered. Payback within weeks.

Reporting & Dashboards
CEO Business Dashboard

A single screen showing everything an MD needs: live project health, cash flow, margin exposure, resource
utilisation, client satisfaction and risk register — real time, any device

ROI: Equivalent to a full-time business analyst. Typical value: £80,000–£120,000 per year

Power BI Dashboards

Custom interactive dashboards connecting your accounting, PM tools, HR platforms and CRMs into unified,
visual reporting. Replace manual Excel reports with live analytics.

ROI: Equivalent to a full-time business analyst. Typical value: £80,000–£120,000 per year

Automatic Project Narratives

AI generates professional project progress reports by synthesising site records, programmes, commercial
systems and correspondence. PMs review and approve — they don’t write from scratch.

ROI: For 15 live projects, saves ~120 PM hours/month — worth £100,000+ per year.

Automated Reporting

Scheduled or on-demand reports from live data: weekly commercial summaries, monthly board packs,
daily safety reports — delivered automatically to the right people at the right time.

ROI: Saves 15–20 hours per month in senior management time across a typical SME.

Compliance & Governance
ISO 19650 & PAS 1192 Compliance Automation

Automated monitoring, auditing and reporting against UK BIM standards. Naming conventions, file
structures, approval workflows and data exchanges checked without manual intervention.

ROI: Compliance failures can mean framework removal worth £millions. Prevention pays for itself

Policy & Process Audit Automation

AI reviews internal policies against regulatory requirements, industry standards and best practice. Flags
gaps, conflicts and outdated content automatically

ROI: Replaces 2–3 days of manual audit prep per quarter. ~£20,000–£40,000 per year.

Quantum & Delay Analysis

Claims preparation is where construction disputes are won and lost — and it’s almost always about the
quality of your records. AI Metric’s quantum and delay analysis tools automate the most time-consuming
aspects of claim preparation, turning months of manual document review into days of AI-assisted evidence
assembly

What AI does for your claims:

ROI: Reduces claim preparation time by up to 70%. A single successful EOT claim can be worth £100,000–£1,000,000+. Better records and faster preparation directly increase recovery rates. One contractor using AI Metric’s tools recovered £420,000 in a delay claim that their previous consultant had valued at £180,000 — the AI found evidence the manual review missed.

Marketing & Growth
AI Cold Marketing & Outreach

Intelligent, personalised outreach at scale. AI researches prospects, crafts tailored messages and manages
multi-step campaigns that sound human — trained on your voice and case studies.

ROI: Cost per qualified lead drops from £80–£150 to £15–£30. One extra project win per quarter pays for everything.

Meta Ads Management

AI-optimised Facebook and Instagram campaigns targeting developers, main contractors and candidates.
Automated audience testing, creative variation and budget allocation.

ROI: Average client sees 5–10x return on ad spend within 90 days

Website Optimisation

AI-driven analysis and ongoing optimisation for search visibility, conversion rate and UX. Content recommendations, technical SEO fixes and A/B testing.

ROI: Every 1% conversion improvement on 5,000 monthly visitors = 50+ additional enquiries per year.

Database Reactivation — Your Goldmine

Every construction company and recruitment firm has a database of past contacts that haven’t been touched in months. AI Metric reactivates these dormant relationships with personalised, automated outreach.

ROI: Every 1% conversion improvement on 5,000 monthly visitors = 50+ additional enquiries per year.

Microsoft, Copilot & AI Agents
The Copilot Problem — And How We Fix It

Let’s be direct: Tier 1 contractors and major consultancies are spending millions on Microsoft Copilot licences right now — and most are seeing almost no return. The licences are active. The AI is sitting there. But nobody has told it what to do. Copilot without automation is like hiring a brilliant graduate and giving them no brief, no tools, and no desk. The capability is extraordinary. The implementation is almost always missing.

AI Metric builds the automation layer that makes Copilot actually work. We don’t sell licences — we make the ones you’ve already bought earn their keep. Custom Copilot agents trained on your data, your processes, your document templates and your workflows. Agents that do real work, not just answer questions.

ROI: Tier 1 contractors spending £500K–£2M/year on Copilot licences typically see less than 10% utilisation. AI Metric’s automation layer takes that to 60–80% within 8 weeks. The licence cost stays the same — the value multiplies by 6–8x.

Microsoft App Automations (Power Automate & M365)

Custom automation workflows connecting your entire Microsoft ecosystem — Outlook, Teams, SharePoint, Excel, Planner, Forms, Power BI and OneDrive — so that data flows between systems without manual intervention. Built specifically for construction, recruitment and professional services workflows where the M365 stack is already the backbone of daily operations.

ROI: Average 3–5 hours saved per user per week. For a team of 30, that’s 90–150 recovered hours per week — worth £200,000–£350,000 per year.

Excel Formulas, Conditional Formatting & PowerPoint Macros — Done in Seconds

Every construction business runs on spreadsheets. Every QS has a CVR template held together with sticky tape and prayers. Every PM has a tracker that took three days to build and breaks every time someone adds a row. AI Metric’s agents build, fix and enhance your Excel workbooks and PowerPoint decks on demand — no VBA knowledge required, no IT ticket, no waiting.

What AI agents do with your spreadsheets and presentations:

ROI: Eliminates 2–5 hours per person per week in spreadsheet and presentation work. For a commercial team of 10, that’s 20–50 hours per week — worth £50,000–£120,000 per year. Plus the incalculable value of eliminating formula errors that silently corrupt your data.

AI AGENTS

AI Agents — Like Employing a Double of Every Colleague

Imagine if every person in your business had a tireless, infinitely patient, always-available version of
themselves that could handle the repetitive, information-heavy parts of their job — while they focused on
the thinking, the relationships and the decisions that actually matter. That’s what an AI agent is. Not a
chatbot. Not a search bar. A trained digital worker that understands your role, your data and your processes,
and executes tasks on your behalf.

What AI agents look like in practice:

Each agent is trained on your data, your templates, your processes and your preferences. They learn how your business works — not a generic version of your industry. They operate 24/7, they never forget a step, they never miss a deadline, and they never call in sick. They don’t replace your people. They give your people superpowers.

ROI: A single AI agent operating across a team of 10 typically recovers 40–80 hours per week — the productive equivalent of hiring 1–2 additional full-time staff at a fraction of the cost. Multiply that across 5 agents and you’ve added a virtual team of 5–10 people to your business for less than the cost of one junior hire.

Recruitment Automation
CV Screening & Matching

AI reads, scores and ranks CVs against role requirements in seconds. Handles volume screening for
recruitment firms and internal HR. Learns your preferences over time.

ROI: Reduces time-to-shortlist by 85%. For 10 placements/month, recovers 40+ consultant hours.

FRAMEWORK

The 5 Core Pillars of Every Business

AI reads, scores and ranks CVs against role requirements in seconds. Handles volume screening for
recruitment firms and internal HR. Learns your preferences over time.

01
People

Your people are your margin. Protect their time and you protect your profit

Construction loses more talent to burnout and admin overload than to competitors. Recruitment firms lose consultants who spend 60% of their week on data entry instead of placing candidates. AI Metric automates the repetitive work so your people do the high-value thinking, relationship-building and experienced decision-making that no machine can replicate.

Pillar ROI: Recovering 8–12 hours per person per week across a team of 20 is the equivalent of hiring 4–6 additional staff at zero salary cost. That’s £200,000–£350,000 per year back into your business.

02
Process

Standardise, automate, scale. In that order.

Most businesses have good processes — buried in someone’s head, in a folder nobody opens, or in a policy document last updated in 2019. AI Metric digitises, automates and enforces your best processes so they run consistently across every project, every office, every team — without relying on individual discipline.

Pillar ROI: Process automation typically saves 15–25 hours per week in management overhead. Compliance automation prevents framework exclusions worth £millions in pipeline. One avoided audit failure pays for years of the platform.

03
Product

Build a better product with better information.

Whether you deliver buildings, place candidates, or provide consultancy — the quality of your output depends on the quality of your information. AI Metric ensures every decision is informed by accurate, current, accessible data — not outdated spreadsheets and half-remembered conversations.

Pillar ROI: 18% improvement in tender win rates. 40% faster time-to-placement in recruitment. 30% acceleration in pre-construction phases. Better information creates a better product — and a better product commands higher fees.

04
Profit

Margin is made in the detail. AI finds the detail you’re missing.

In construction, margin erosion is rarely one catastrophic event — it’s a hundred small ones. A missed variation. A late instruction not recorded. A procurement decision made without the full picture. AI Metric’s automation layer catches the leaks before they become floods.

Pillar ROI: Clients report spotting margin issues 4–6 weeks earlier than manual methods allow. Rachel M., a Commercial Director, caught a £340K procurement issue in week one. Database reactivation generated £180K in 60 days from contacts previously written off. Profit isn’t just about earning more — it’s about losing less.

05
Performance

What gets measured gets managed. What gets automated gets done.

Performance isn’t a KPI on a spreadsheet — it’s the lived reality of whether your projects are on time, your clients are satisfied, your sites are safe, and your teams are delivering quality. AI Metric gives you the tools to see performance in real time, act on it immediately, and prove it to anyone who asks.

Pillar ROI: 28% improvement in client satisfaction scores. 31% reduction in rework costs. Multiple RoSPA-level safety outcomes achieved by clients using AI Metric’s site record and reporting tools. Performance isn’t aspirational when the data is live.

When you enquire about any AI Metric solution, we show you exactly which pillars it strengthens, by how much, and over what timeframe. No vanity metrics. No vague promises. Just measurable business impact.

THE FOUNDER

Built by Someone Who's Lived It

Chris Maloney

Founder, AI Metric Ltd

BSc (Hons) Construction Management | 20+ Years in Tier 1 Delivery | £500M+ Projects Delivered

AI Metric wasn’t built in a lab. It was built on a construction site — by someone who’s spent two decades running high-value projects for the UK’s biggest contractors, and who got tired of watching talented people drown in admin that machines should be doing.

Chris Maloney is a Senior Project Manager with a track record that speaks for itself: £500M+ in cumulative
project delivery across Tier 1 contractors including Morgan Sindall, ISG and Shepherd Construction. His portfolio spans 31-storey residential towers, £45M hotel schemes, university campuses and heritage restorations — with multiple RoSPA Gold awards and zero reportable safety incidents across consecutive major projects.

But what sets Chris apart isn’t just the delivery record — it’s the obsession with how things work behind the delivery. Throughout his career, he’s been the PM who built custom programme dashboards when the standard tools fell short, who pushed Power BI reporting into site operations before it was fashionable, and who saw — years before the rest of the industry caught up — that the biggest constraint on construction performance wasn’t materials, labour or design. It was information.

“I’ve sat in the site office at 7pm writing diaries that should have written themselves. I’ve spent weekends compiling board reports from data that was already sitting in five different systems. I’ve watched QSs spend half their week hunting for one clause in a contract. Every problem AI Metric solves is a problem I’ve personally had — and that’s why the solutions actually work. They’re not theoretical. They’re built by someone who knows what it feels like to run a live job.”

What Chris brings to every engagement:
delivered
£ 0 M+
years
0 +
reportable incidents
0
RoSPA Gold
0 x

PROCESS

From Conversation to Live System

We don’t do 12-month discovery phases. We move fast, build in your environment, and get you results within
weeks.

01
Discovery Call

A straight conversation about your business, your pain points, and where AI can move the needle.

02
AI Audit

We map your workflows, identify the highest-ROI automation opportunities, and present a clear implementation plan.

03
Build & Deploy

We build in your environment using your tools. No separate systems, no migration headaches. Live within weeks.

04
Optimise & Scale

Ongoing coaching, monitoring and refinement. We expand what works and retire what doesn’t.

ECOSYSTEM

Partners & Technology

AI Metric builds on enterprise-grade platforms trusted by the world’s largest organisations. We integrate with the tools your business already uses — seamless adoption, not disruption.

ECOSYSTEM

Technology Stack
Recruitment Automation
CV Screening & Matching

AI reads, scores and ranks CVs against role requirements in seconds. Handles volume screening for
recruitment firms and internal HR. Learns your preferences over time.

ROI: Reduces time-to-shortlist by 85%. For 10 placements/month, recovers 40+ consultant hours.